Research, Design & Engineering

We support your project from initial ideation through full-scale production, ensuring that every design intent is manufacturable. Our engineering team utilizes benchmarking and 3D digital pattern development to manage approvals and deliver rapid prototyping of parts with an array of complex textures, grains, patterns, and geometric conformal imaging. To ensure a seamless blend of aesthetics and mechanical integrity, our staff includes graduates from the School of the Art Institute of Chicago (SAIC) specializing in Fine Arts — Product Design, alongside designers and engineers from Ferris State University, Michigan State University, Lawrence Tech University, and Western Michigan University. This collective product design and engineering expertise exceeds 75 years across all major industries, allowing us to find solutions for the most complex surface challenges.

By integrating advanced chemical etching, multi-axis laser technology, and specialized ablation services with a library of over 750 high-performance manufacturing and tooling coatings, we ensure your product stands out in both form and function. Our “One Team” global approach offers a true one-stop shop, providing 24/7/365 support and over 25 years of combined expertise to protect and enhance the world’s most important tooling and product environments. Let’s work together to redefine what’s possible for your surfaces. 

Our Process

Our process capabilities create a multitude of conformal finishes of aesthetic or functional characteristics.  Whether a product component or tooling environment is requiring visual beautification, improved haptic or functional use, or the ability to conceal manufacturing imperfections, and/or gloss aesthetics onto the final product.  Rest assured, our engineers and tooling technicians will work tirelessly — until you achieve the desired outcome of your vision, or project specification, the desired use, and maintenance plan, with 24/7/365 repair services.

Applications

Endura Coatings, Endura Plating Technology, and Endura Texturing Technology is the acknowledged leader in coatings/texturing application services since 1970.  Our engineers, tooling & manufacturing technicians have provided hundreds of millions of tools, components, and/or medical/surgical disposable or pharmaceutical devices for the USA, Canada, Mexico, South America, Europe, and Asia.

Aesthetic
Branding
Engraving
Functional & Haptic
Gloss Management
Nano Textures
Let’s Discuss Your Project

A variety of other properties, purposes, and endless specificities for use … Endura is always delivering the most technologically engineered, conformal service finish, and for longevity of tooling or instrument use, always providing an environmental benefit, and always delivering a cost savings, as well as a measured quality outcome. Endura is always engineering solutions, applying coating’s & plating’s, and/or texturing the World’s Most Important Tools & Products.

WORKING TOGETHER. EVERYDAY.

Explore Our Pattern Library

Browse our selection of texture patterns to find the ideal finish for your next project. From classic textures to custom designs, we offer solutions that bring depth, character, and style to any surface.

Texturing Requirement Questionnaire

Fill out our questionnaire and we will prepare a tailored texturing solution for your project.

Explore additional design service options

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